Colorado health insured can hang with ‘Brosurance’

The federal government doesn’t need to spend all of that hard stolen taxpayer money on high-priced celebrity endorsers to sell us on Obamacare. No, no, no, they have Colorado’s very own Rob, Zack and Sam: bros for life. The Obamacare comedy just keeps rollin’ on.

The first ad features the ObamaBros butchering proper keg stand technique, ignoring United States Flag Code and mocking the English language.

Bros need brosurance. #doyougotinsurance? http://t.co/5f0rwNKJKp pic.twitter.com/p8Ajg2q7S0

— CCHI (@COHealthAccess) October 22, 2013

I¹m assuming that the state of Colorado received permission from Goodby, Silverstein & Partners to blatantly rip off their iconic “Got Milk?” campaign.

Ad No. 2 drops Rob and downgrades Zach from Keg Stand King to Sam’s caddy. By the way, they’re still wearing the same clothes.

So there were actual meetings in the boardrooms of the Colorado Consumer Health Initiative and ProgressNow Colorado Education where there was a consensus that THIS was a good idea.

These liberal marketing wizards have knocked the bong out of the park with this one. What, did I mix analogies? Whatever, pass the Doritos, bro.